Inspiring future generations to maximise their potential with MTC

100AND10% continues to support the Manufacturing Technology Centre (MTC), the independent Research and Technology Organisation based in Coventry, by providing a full marketing solution to help grow two of the business’ core areas; training and apprenticeships.

As part of a scope of work that includes marketing, digital, social, video and design combined with larger scale one-off projects, 100AND10% helped MTC to a record number of applicants with just over 1600 aspiring engineers applying for a multitude of roles through a series of campaigns planned around the Open Evening events.

100AND10% has also supported MTC in securing a number of placements with engineering organisations in and around Coventry for part-trained apprentices and new starters through a series of targeted Pay-Per-Click (PPC) campaigns and MTC’s inaugural Apprentice Matching Event. This was also supplemented through other traditional methods including direct mails, email and social media campaigns.

For the Training aspect of the business, 100AND10% continues to work to raise the awareness of the world-class training available at the MTC through a series of campaigns promoting its course offerings, including its industry leading Additive Manufacturing training. As well as this, 100AND10% works closely on the organisations wider strategy to broaden the organisation commercial growth and potential.