The Workhouse Gym opens with marketing and creative support from 100AND10%

The market town of Castle Donington welcomed its first premium fitness facility when the Workhouse Gym opened in March. 100AND10% was tasked with creating the new brand and producing all associated collateral as well as designing and activating the gym’s marketing strategy. The Workhouse comprises 8000ft² of gym floor space including a separate free weights area, […]

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Hatton Boxing Fight Camp

Hatton Boxing

100AND10% has been the outsourced marketing department for Hatton Boxing since late in 2015. Founded by four-time World Champion Ricky Hatton, the company designs and produces premium boxing equipment, trains 000’s of fitness professionals every year through the Hatton Academy and supports in the marketing and delivery of Hatton Promotions’ boxing shows.

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Hatton Boxing signage installed at Premier Gym

Here’s a sneak peak of our latest large scale signage project at Premier Gym in Leicestershire. The graphics, designed by 100AND10%, feature in the Hatton Boxing studio in the recently opened facility. Find out more about Premier Gym at premiergyms.co.uk    

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British Judo Association website

100AND10% was commissioned by the British Judo Association (BJA) to design and build a new website for the national governing body ahead of the Rio 2016 Olympic Games. The new website was required to incorporate advanced features and deliver increased interactivity, remaining the primary source of all information relating to both elite and grass roots […]

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Hatton and 100AND10% celebrate one year anniversary

It’s been a year since Hatton Boxing became the latest industry name to retain the marketing services of 100AND10% and in that time, the partnership has gone from strength to strength. Since December 2015, 100AND10% has been responsible for the design and management of the marketing strategy for Hatton Boxing, a multi-faceted organisation founded by […]

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VA LIVE

100AND10% was commissioned by Virgin Active to support in the management and delivery of VA LIVE 2016, the gym chain’s largest ever event for its nationwide fitness teams.

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